STAFF DESIGNER AT VISA
Sep 2022 - Present
Design SDK experiences for white-label products serving global issuer partners. Define design patterns that maintain consistency across SDK implementations while enabling partner customization.
Collaborate with Design Systems, Product, and Engineering to solve complex scalability challenges, determining what's configurable, what stays consistent, and how partners can adapt experiences to their brand. Created pattern libraries that ensure quality as the product scales across enterprise clients.
FOUNDER & PRODUCT DESIGNER AT MONDAYCALL
Sep 2024 - Present
Founded a financial system that shows what's available to spend and save after obligations and commitments. Leading product vision, design strategy, and user research with a team of two engineers. Currently in active development.
Designed the core system architecture: a period-based model that creates clarity through constraints, separating cash, credit, and savings as distinct but connected states.
PRODUCT DESIGNER AT UNIVISION
Jul 2021 - Jun 2022 · 1 yr
Designed experiences for ViX (TelevisaUnivision's streaming platform) across mobile, tablet, CTV, and web, reaching millions of users in the Americas. Contributed to features including video-on-demand, profiles, search, subscriptions, and content collections.
Collaborated with design, product, engineering, and content teams through the design process—from competitive analysis and journey mapping to prototyping and pixel-perfect delivery.
LEAD DESIGNER AT TELEVISA
Apr 2019 - Jun 2021 · 2 yrs 3 mos
Led product design for Blim TV, a streaming service reaching millions across Latin America (later acquired by Univision). Directed design through three growth phases: platform redesign, feature development, and launch of advertising-based monetization model.
Managed a team of two designers while partnering with Product and Engineering to ship cross-platform experiences. Established component library that ensured consistency and velocity across mobile, web, and TV platforms.
Impact: Design and product growth contributed to Univision's acquisition of the platform.
CO-FOUNDER & PRODUCT DESIGNER AT KANTINA
Jul 2019 - May 2022 · 2 yrs 11 mos
Co-founded a two-sided marketplace connecting restaurants with customers ordering weekly meal plans, digitizing a cultural tradition in Miami's Latino community. Led product strategy and designed end-to-end experiences for both customers (mobile app) and restaurants (web dashboard).
Launched with 50+ partner restaurants and achieved early traction before COVID-19 fundamentally shifted our market (office workers moving to WFH). Made the difficult decision to wind down in 2021.
Key learning: Product-market fit is context-dependent—a product can work perfectly until underlying conditions change.
SENIOR GRAPHIC DESIGNER AT CREATIVE PROPULSION LABS
Nov 2017 - Mar 2019 · 1 yr 5 mos
Designed digital products and marketing experiences for clients across industries. Led product design from concept to final implementation for mobile and web applications, including Built Story (self-guided tours) and PotNetwork (cannabis industry news platform).
Additional work included branding, web design, digital marketing, and editorial design. Contributed to the full spectrum of design needs for a fast-paced agency environment.
