Blim TV's design system is the single source of truth for the product. Collaboration between different teams is a difficult process and with the design system (DS) it minimizes the time teams spend designing and building. It also allows you to focus efforts on finding the best UX solution rather than working on UI details during iteration. The DS is a collection of pre-built, reusable assets-components, patterns, guides and code that allows the team to build consistent digital experiences. The DS defines the experience and visualization of the product; therefore also affects the user's interaction with the service. It is a foundational document for product growth, user engagement and workflow automation.

To build the system we followed a popular and robust methodology called Atomic Design. It is a methodology created by Brad Frost that seeks to guide the construction of interface design systems in a more deliberate way and with an explicit order and hierarchy.

The atomic design methodology is applied in the design process as a guide for building everything from small elements to templates and pages. It begins by tracing the foundational elements, or atoms, that will be necessary for the design of the components.

The Brand System is the core identity of a brand. It encompasses a small set of specific colors, typefaces, logos, and defines the visual aesthetic and the voice and tone of the product.

UI Visual Language is the system by which the product use elements of design to communicate meaning with users via the interface. This system is the foundational mechanism by which a brand translates to user interfaces.

The Component System is where the visual language is applied to components. Design and development overlap, as this is a collaborative process. The design token system and API system are shared areas between design and development.

Changes in business models, product growth, the emergence of new technologies are some of the reasons why a product design is constantly evolving and growing. Therefore, it is necessary for the system to be flexible to undergo changes at any time. The systems are intended to have the final version of the component, but they must support modifications and levels for distribution. We design the systems to be versatile under any circumstances.